Content SEO Services for Nottingham and across the UK

Develop your website with your audience in mind

Generate demand for your products or services with our SEO Services below.

Keyword Research

Combining your industry knowledge with our expertise, we can research the right blend of topics that have the potential to drive business growth.

Helpful Content

We’ll always aim to create ‘helpful content’ in line with Google’s guidelines. Put your users first without ignoring the numerous benefits of a well-executed strategy.

Engage Buyers

Let's find the balance between high-traffic, glossary-style content and content that has a lower search demand but high buying intent.

+25,000 organic clicks through SEO content optimisation

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Trusted by some of the UK's largest organisations

Content SEO FAQs

SEO content is written or visual material designed to appear in search engine results. It aims to attract more organic traffic to a website and help users discover your brand, and potentially convert visitors into customers.

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Writing optimised content can be challenging, but with practice and an understanding of SEO best practices, it can become easier over time.

It requires a balance of writing engaging and informative content vs optimising it for search engines.

So, while it may seem difficult as you first start, it’s definitely possible to master with some effort and guidance.

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The content that is best for SEO typically include the following charateristics:

  • High-quality
  • Informative
  • Relevant to your user’s search purpose

You must also have

  • Relevant keywords
  • A structured approach with headings, subheadings, bullet points etc. to make it easy to read and understand

Additionally, including visual content like images and videos can also improve the reader’s experience.

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To know if your content is SEO-friendly (and user-friendly), you can follow these tips also use as a checklist:

  • Ensure relevancy to your audience and satisfy their search intent
  • Make sure your content is easy to read and visually appealing
  • Check that your content is original and not duplicated from other authorities
  • Ensure your content has sufficient structure e.g. proper headings and subheadings
  • Use internal and external links in your content where applicable
  • Make sure your content is share-worthy on social media platforms

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There are various SEO writing tools available in the market that can help you create great content. These tools can save you time and effort, improve the readability and quality of your content, and finally increase your website’s visibility and traffic.

It’s worth trying out different tools to see which ones work best for your specific needs and goals.

Here are some of the (Free / Paid) tools that we use for our SEO writing and you can utilise them too:

Google Keyword Planner – a free tool by Google that helps you find keywords and plan ad campaigns.

AlsoAsked – a freemium tool that aggregates, organises and displays “People Also Ask” data that appear in Google search results.

Google Trends – discover if your topic is trending or declining in interest. Pro tip: combine this data with Glimpse for even more insight.

Semrush – a paid tool that provides keyword research, competitor analysis, site audit, and more.

Ahrefs – similar to Semrush: a paid tool that provides keyword research, competitor analysis, backlink analysis, and more.

Yoast SEO – a free WordPress plugin that analyses content for SEO and readability and provides suggestions for improvement.

Grammarly – a tool that helps to check for grammar and spelling errors, improve writing style, and improve clarity. It has both free and paid versions.

Frase – a tool that helps with content research, FAQ suggestions, SERP competitor analysis and the briefing process. It also has some AI capabilities when it comes to creating meta titles, descriptions, intro text etc.

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There are many types of content marketing which you can use depending on your business circumstances:

For example:

Blogging: Writing and publishing articles on a blog to educate, inform, and engage your audience.

Video marketing: Creating videos to showcase your products or services, provide tutorials, or share your brand’s story.

Social media marketing: Using social media platforms to build relationships with your audience, promote your content, and drive traffic to your website.

Email marketing: Sending targeted and personalised emails to your subscribers to promote your products, services, or content.

Infographics: Creating visually appealing graphics that convey complicated information or data in an easy-to-understand format.

Webinars: Hosting lives or pre-recorded online presentations to educate your audience about your products, services, or industry.

Podcasts: Creating audio content that discusses industry trends, provides insights, or interviews experts.

Content marketing can take many forms, and it’s important to find the right mix that works for your brand and resonates with your target audience.

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Content marketing services include everything from creating killer blog posts and engaging social media content to produce unique videos and designing engaging infographics.

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On average, you can expect to pay anywhere from £50 to £2,000 or more per piece of content, but it depends on various aspects such as the type, quality, length of the content, and the experience of the content creator.

Remember that investing in high-quality content can result in significant returns for your business such as increased traffic, engagement, and conversions.

To determine a fair rate for the content you need, research and compare prices from multiple sources. It’s important to find the right balance between the quality of the content and your budget.

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Let's have a brief call to discuss how we could help.

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How can I start content marketing?

If you’re looking to start content marketing for your business or even for your brand, here are some simple steps you can follow to get started today.

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What do you want to achieve with content marketing? Are you looking to increase brand awareness, generate leads, or increase sales? Having clear goals will help you create a focused and effective content marketing strategy.

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Who are you trying to reach with your content? Understanding your target audience will help you create content that resonates with them and addresses their specific needs and interests.

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There are many types of content you can create, including blog posts, videos, social media posts, infographics, and more. Consider what format will work best for your audience and goals.

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A content calendar will help you plan and organise your content strategy, ensuring that you create and publish content consistently over time.

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Once you’ve done your research and planning, it’s time to start creating and publishing your content. Remember to optimise your content for SEO to help it rank higher in search engine results.

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Don’t just publish your content and hope for the best – make sure you actively promote it through social media, email marketing, and other channels to increase its reach and impact.

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Your results, our expertise.

We’ve received multiple awards and recognitions for our team, clients, and partners. View our awards.

European Search Awards Finalist 2024

European recognition with the best agencies in the UK and abroad. 

Our ability to optimise ad budget allocation has returned impressive outcomes with the integration of digital data in shaping product decisions.

We are beyond proud of this recognition from one of the most prestigious search awards for our work with Ampa LLP

You might also be interested in the below services

Technical SEO

Technical SEO involve understanding how to better improve your website’s ability to be crawled, indexed and rendered by Search Engines.

Learn more
E-Commerce SEO

Ecommerce SEO is essential in helping websites increase their revenue generation when selling goods or services that require payment online.

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International SEO

When expanding into new or existing global markets, an effective International SEO strategy could be the difference between success and failure.

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Address: Growthack Ltd, 31 Park Row, Nottingham NG1 6FQ

Copyright © 2020 – 2024. Registered in England and Wales No. 12868240. VAT Reg GB392684357.

Copyright © 2020 – 2024. Registered in England and Wales No. 12868240.

VAT Reg GB392684357.