As an SEO consultant, WordPress is our go-to CMS for B2B organisations, and here’s why:
- WordPress is easy to use and customise, making it ideal for businesses of all sizes.
- WordPress has a large community of developers and users, providing access to countless plugins and themes to enhance your website’s SEO.
- WordPress is designed with SEO in mind, with features such as customisable permalinks, easy-to-edit meta descriptions, and more.
- WordPress sites are mobile-friendly and load quickly, both of which are important factors for SEO.
- WordPress offers built-in support for rich snippets, which can help your site stand out in search results.
On the other hand, for e-commerce sites, this largely depends on your specific needs.
If you need an easy ‘plug and play’ solution then Shopify would be our recommended CMS.
However, if you need a bespoke solution that can scale beyond 1,000 products, Adobe Commerce (previously Magento) may be ideal – provided that you have adequate developer support and the budget required for maintenance.
While other CMS platforms may offer similar features, we’ve found that the above consistently provide the best overall SEO value for our clients.
Learn more >