"Fantastic SEO and Paid Search agency! We’ve been working with Growthack for a few months now and we’ve seen some fantastic results already. Really knowledgable and always challenging us with new ways of thinking and ideas"
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It's important to redirect all old pages to their new corresponding pages to avoid 404 errors and loss of traffic.
Make sure that all content is properly transferred and optimised for SEO in the new website structure.
Check all technical parts, such as URL structure, sitemaps, and robots.txt files, to ensure that the website is crawled and indexed
"Fantastic SEO and Paid Search agency! We’ve been working with Growthack for a few months now and we’ve seen some fantastic results already. Really knowledgable and always challenging us with new ways of thinking and ideas"
"It's been a pleasure to work with Kevin at Growthack, he's incredibly knowledgeable on all aspects of SEO, including the hard technical things. He's also a great guy, a great listener and brings very good ideas to the table."
Having sleepless nights worrying about it? We can help you safeguard your traffic and mitigate your risk.
A website migration is a process of moving a website from one hosting platform, domain, or content management system (CMS) to another. It can also involve changing the website’s design or URL structure.
Think of a website migration like moving to a new house, but for your website. It’s like packing up all your belongings, saying goodbye to your old neighbourhood (URL), and moving to a new one. But unlike a physical move, a website migration can’t be done in a day.
It takes careful planning, patience, and attention to detail to ensure a smooth transition. And just like how a bumpy moving truck ride can damage your furniture, a poorly executed website migration can hurt your SEO.
There are several types of website migrations, some of them include:
Each type of migration requires specific planning and execution to ensure a smooth transition without negatively impacting the website’s SEO and user experience.
It is important to consider SEO during a migration because any changes made to the website structure, URL format, Internal links or content can impact search engine rankings and organic traffic.
Ignoring SEO during migration can lead to a significant drop in rankings, traffic, conversion rates and revenue.
Therefore, SEO should be an integral part of the website migration process to ensure a seamless transition and avoid any negative impact on the website’s visibility in search engine results pages (SERPs).
A poorly executed redesign can mess up your site’s URL structure, content, and more, which can tank your SEO.
But with some careful planning and skilful execution, a website redesign can actually make your site even better for both search engines and user experience.
When considering a website migration, it’s important to understand the potential risks and negative impacts it can have on your website’s SEO and user experience. Here are some things to keep in mind:
But don’t worry, that’s why we are here, with proper planning and execution, we will mitigate these risks.
To migrate your website without losing SEO, you should:
A domain migration can either increase or decrease organic traffic, depending on how it is managed. If the migration is planned carefully and implemented correctly, it can result in a positive impact on organic traffic.
However, if the migration is not done properly, it can lead to a significant drop in traffic and negatively affect SEO.
The length of a website migration can change depending on the difficulty of the migration and the size of the website. However, it is recommended to plan for at least 2-3 months to properly plan and execute a website migration while minimising the impact on SEO.
Data migration can take a long time because it involves transferring large amounts of data from one system to another.
The process can be complex, and there are many factors that can affect how long it takes, such as the size of the database, the complexity of the data, and the quality of the source data. Additionally, data may need to be cleaned, validated, and mapped to ensure it is correctly transferred to the new system.
If you’re a website owner considering a migration, you might be wondering how to handle the process of content migration. Fortunately, there are several helpful tools available to make this task easier. Some of the most popular ones include:
We specialise in website migration services. Let us handle every aspect of the migration process, from content migration to SEO (search engine optimisation), ensuring a seamless and successful transition to your new website platform.
Overall, the content migration tools you choose will depend on the size and complexity of your website, as well as your technical abilities. It’s important to choose a tool that is reliable, and secure and will help you maintain your SEO rankings during the migration process.
Here is a step-by-step guide we recommend to you for website migration:
Let us take care of the technical details, so you can get back to doing what you love and for this case is growing your business.
At first, you need to ensure that your website migration is well-planned and directed.
First you need to define your goals for the migration. Are you looking to update your website design, improve site speed, or move to a new hosting provider? Understanding your objectives will help you make more informed decisions throughout the migration process.
Once you have your goals in mind, it’s time to create a detailed plan for the migration. This should include a timeline for each step of the process, as well as contingency plans in case of any issues that may appear.
Next, you should evaluate your current website’s content, structure, and SEO performance. This will help you identify areas that need improvement and ensure that your new website is optimise for search engines.
Content mapping is a critical step to ensuring that there aren’t any harmful conflicts with the new structure compared to the old. We’ll carefully crawl all relevant sites and make recommendations where applicable.
Throughout the migration process, you should ensure that you’re following SEO best practices. This includes properly redirecting old URLs to new ones, optimising your content for keywords, and ensuring that your new site has a user-friendly design.
Before launching your new website, it’s important to test it thoroughly. This includes checking for broken links, testing site speed, and ensuring that your site is compatible with different browsers and devices.
After launch, it’s critical that you monitor the effects of the migration daily, weekly and monthly until you can draw firm conclusions.
Clicks, conversions, sales — growth’s the name of our game. Talk to us about your big ambition and we’ll take it from there.
Send us a briefWe’ve worked with Growthack for the past year. In this time we saw results driven growth both in sales and in audience as a result of Kevin and Leo’s efforts. They took a motivated approach in over delivering other potential variations and recommendations to improve our website, ensuring every touch point was the best it could be in order to convert.
Leo is one of those gems you find in the industry and want to keep as your best kept secret. Our sales increased but at all times, ROAS maintained and frequently, overdelivered upon. Very highly recommended.
Kevin and his team provided an excellent service at a competitive price. Their reporting on how the SEO was growing is the best that I have worked with to date.
We've really enjoyed working with Kevin and Growthack. They really understood what we were trying to achieve with our SEO strategy and website and have gone above and beyond to help us improve the odds for young people. I would highly recommend them with all my heart!
Working with Growthack has been refreshingly straightforward and I couldn't have wished for better results. We've managed to grow our business and expand our team considerably over the past year, thanks to their fantastic Google Ads strategy.
Working with Leo has been extraordinary: great can-do solution attitude, great commercial acumen and delivers amazing quality work. Our paid media channels deliver more revenue than any other channel and significantly increase our share-of-voice among key accounts.
Technical SEO involve understanding how to better improve your website’s ability to be crawled, indexed and rendered by Search Engines.
Learn moreLocal SEO helps businesses reach potential customers in their area, increasing online visibility and driving foot traffic to physical stores.
Learn moreEcommerce SEO is essential in helping websites increase their revenue generation when selling goods or services that require payment online.
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Copyright © 2020 – 2023. Registered in England and Wales No. 12868240.
VAT Reg GB392684357.