Author: Kevin Kapezi

The current economic landscape is challenging, and marketing leaders are under pressure to do more with less. While budgets are shrinking, CMOs still need to deliver results. In 2024, it may be harder to secure your marketing budget but it’s

The manufacturing niche is competitive and it can be a struggle to give yourself an edge. This is why SEO for manufacturers is so important. It’s an effective way to increase your brand’s visibility, generate qualified leads, and boost your

As a CMO, SEO should be a key part of your overall digital marketing strategy. However, there are plenty of misconceptions about how it works, and many challenges you’ll have to overcome when implementing a strategy. So, in this guide,

Here are some statistics that demonstrate SEO’s importance within the B2B space: SEO is a core digital marketing channel that simply can’t be ignored by B2B companies. SEO helps B2B brands connect with prospects at every stage of their buying